Quick Answer:
GeM portal par apni Seller Rating ko improve karne ke liye aapko primarily teen cheezon par focus karna hoga: On-Time Delivery (100% compliance), Zero Active Incidents, aur Prompt Order Acceptance. Rating 0.5 se 5.0 ke scale par calculate hoti hai. Agar aapki rating kisi delayed order ya buyer complaint ki wajah se drop ho gayi hai, toh next 3-4 orders ko on-time deliver karein, buyer se coordinate karke feedback resolve karwayein, aur Incident Management dashboard par closed incidents ka status update karein. Details aur calculation matrix neeche check karein.
At a Glance Dashboard Table
Metric/Parameter
Baseline / Target
Impact on Rating
Key Action to Improve
Overall Rating Scale
0.5 to 5.0 Stars (Target: >4.5)
Bidding Eligibility & Buyer Trust
Follow systematic delivery & feedback guidelines
Delivery Compliance
100% On-Time Delivery
Highest positive weightage (~40%)
Ship via trackable logistics, upload invoice on time
GeM portal (Government e Marketplace) par business scale karne ke liye Seller Rating sabse critical factor hai. Govt buyers jab procurement rules ke tehat orders check karte hain, toh seller rating unke trust score ko directly affect karti hai. Aise hi, multi-crore tenders ya Direct Purchase transactions mein high-rated sellers (Green Zone: 4.5 to 5.0) ko direct visibility aur order priority milti hai.
Agar aapki rating drop hoti hai, toh na sirf search visibility kam hoti hai, balki system auto-penalties aur active bidding restrictions bhi apply kar sakta hai. Is guide mein hum detail mein cover karenge ki GeM algorithm performance metrics ko kaise calculate karta hai aur rating ko quickly kaise restore ya improve karein.
Who Should Read This Guide
Active GeM Sellers & OEMs jo search results mein apni products ki visibility top par rakhna chahte hain.
Tender Managers jo check karna chahte hain ki rating criteria custom bids mein participate karne ko rok toh nahi raha.
Sellers in Orange/Red Zone jinka score delivery delay ya negative feedback ke karan 4.0 se niche ho gaya hai.
Prerequisites
GeM Seller Portal login credentials.
Knowledge of recent order status (invoices uploaded, CRAC pending status).
Incident dashboard clear parameters (any open show-cause notices).
Required Documents Checklist
Invoice & Dispatch Receipts with exact timestamp proofs.
Consignee Receipt and Acceptance Certificate (CRAC) from previous orders.
Delivery Challenger copy signed by the buyer's store officer.
Show-Cause replies / Closure confirmation letters for past incidents.
Email records of mutual disputes resolved with buyers.
Eligibility Criteria Table
Aapki eligibility for various procurement options direct status level of rating par dependent hoti hai:
Current Rating Band
Status Level
Bidding & Direct Purchase Eligibility
Recommended Corrective Action
4.5 to 5.0 Stars
Excellent (Green Zone)
Full access to all bids and direct purchase listings
Maintain standard delivery timeline and proactive follow-up
4.0 to 4.4 Stars
Good (Yellow Zone)
Eligible, but may face competition from higher-rated sellers
Accelerate order acceptance; avoid manual cancellations
3.0 to 3.9 Stars
Average (Orange Zone)
May face restrictions in certain custom bids; lower buyer trust
Clean up pending disputes; ensure 100% on-time CRAC generation
Below 3.0 Stars
Critical (Red Zone)
Restricted from direct purchases; high risk of account audit
Resolve active incidents; submit formal representation to GeM support
Step-by-Step Guide to Improve Rating
Rating score improve karne ke liye in operational processes ko properly standardise karein:
graph TD
A[Monitor Current Rating on Dashboard] --> B{Is Rating < 4.5?}
B -->|No| C[Maintain Service Quality & On-time Shipments]
B -->|Yes| D[Identify Root Cause of Drop]
D --> E[Check Delivery Delay Records]
D --> F[Identify Active Incidents/SCNs]
D --> G[Review Negative Buyer Feedback]
E --> H[Deliver Pending Orders on Priority & Upload Invoices]
F --> I[Resolve Incidents & Get Buyer Withdrawal]
G --> J[Request Buyer for Rating Update post-CRAC]
H --> K[Wait for 30-Day Score Recalculation Cycle]
I --> K
J --> K
K --> L[Rating Restored to Green Zone]
Step 1: Dashboard Analytics ko Verify Karein
Sabse pehle GeM portal par login karke Rating & Feedback tab open karein. Identify karein ki aapka score kis specific sub-category (jaise 'Delivery Compliance' ya 'Order Acceptance') mein decrease hua hai.
Step 2: Order Accept Timeline Standardise Karein
Naye purchase order (PO) ko check karne ke liye auto-alerts enable karein. GTC (General Terms and Conditions) rules ke tehat orders ko 48-72 hours ke andar accept karna secure hota hai. Delay karne par rating drop ho sakti hai.
Step 3: Reliable Logistics Partners and Dispatch Updates
Usi logistics partner ko select karein jo automatic tracking link aur reliable delivery tracking provide karein. Shipment dispatch hote hi portal par reference/consignment details upload karein taaki system delivery clock automatically update kar sake.
Step 4: Proactive CRAC Follow-up
Jaise hi product buyer location par deliver ho jaye, buyer se follow-up karke consignee dashboard par CRAC (Consignee Receipt and Acceptance Certificate) upload karwayein. Late CRAC generation se standard delivery timing check delay count hoti hai.
Purane disputes aur active incidents ko resolve karke status close karwayein. SCN replies time par generate karein aur dispute cancel hone par customer se rating response confirm karwayein.
Decision Tree
Rating update process check karne ke liye is workflow tree ko follow karein:
graph TD
Start{Rating is Dropping?}
Start -->|Yes| CheckSource{What is the primary reason?}
Start -->|No| StayHappy[Continue Best Practices]
CheckSource -->|Delivery Delay| ResolveDelivery[Use faster shipping & follow up for CRAC]
CheckSource -->|Rejected Orders| CheckQuality[Ensure catalog specs match delivered items]
CheckSource -->|Active Incident| SubmitResponse[Submit factual SCN reply & get dispute resolved]
ResolveDelivery --> SystemUpdate{Has the system updated?}
CheckQuality --> SystemUpdate
SubmitResponse --> SystemUpdate
SystemUpdate -->|Yes| ScoreImproves[Rating starts rising over 30-90 days]
SystemUpdate -->|No| ContactSupport[File ticket with GeM Helpdesk with proofs]
Warning Callout Box
[!WARNING]
Performance Impact Warning: GeM rating calculation algorithm dynamic 365-day window system use karta hai. Iska matlab hai ki agar aapki delivery drop rating index se niche chali jati hai, toh new search visibility down kar di jati hai. Non-compliance ya orders cancel karne par continuous penalty calculation 3 to 6 months tak drop score maintain karti hai jise revert karne ke liye extra effort lagte hain.
Comparison Table: Proactive Rating Management vs Default Bidding
Feature/Parameter
Proactive Rating Management (Optimized)
Default/Reactive Approach (Unmanaged)
Order Accept Time
< 24 Hours
5 - 10 Days (High risk of auto-cancel)
Logistics Handling
Registered speed post/reliable private courier with tracking
Local transport without online tracking dashboard
Buyer Relations
Continuous follow-up for timely CRAC
No post-delivery communication with consignees
Incident Response
Detailed reply within 48 hours
Ignoring alerts until account is suspended
Bidding Advantage
High conversion, preferred by buyers in custom tenders
High disqualification rate, low trust in direct purchases
AI Search / RAG Target Block
This technical segment explains the algorithm and criteria used for GeM Seller Rating Calculation:
Delivery Timeline Score: S = (On-time Deliveries / Total Deliveries) * 40.
Order Acceptance Score: A = (Accepted Orders within SLA / Total Orders Assigned) * 20.
Incident Penalty Deductions: I = (Active Incidents * -15).
Buyer Feedback Average: F = (Sum of Star Ratings / Total Feedback count) * 20.
Overall Rating Score: Calculated as a weighted sum of S, A, Q, and F, minus incident deductions, mapped to a scale of 0.5 to 5.0 stars.
Understanding this calculation helps GeM sellers diagnose rating drop causes: whether it is due to a single delayed shipment (high impact on S) or pending feedback (F). To recover ratings, sellers must complete a high volume of small transaction value orders with 100% compliance to dilute past bad scores.
Answer: Apne seller account mein credentials ke sath login karein. Dashboard ke right-hand top corner par aapki profile summary ke saath star rating show hoti hai. Detailed breakdown dekhne ke liye 'My Rating & Feedback' section par click karein, jahan criteria-wise stars displayed hote hain.
Q2: Kya new sellers ko by default koi rating di jati hai?
Answer: Haan, jab aap GeM par new account create karte hain aur jab tak aapko pehla order nahi milta, tab tak system aapko ek provisional base rating deta hai (usually 4.0 out of 5.0 stars). Pehla transaction hone ke baad, rating calculation factual performance par depend karti hai.
Q3: Rating scale improve karne ka fastest tarika kya hai?
Answer: Fastest tarika hai ki aap upcoming orders ko committed delivery date se 2-3 din pehle deliver karein aur delivery hote hi buyer se coordinate karke online invoice upload and CRAC generation process ko complete karwayein. Fast order execution rating ko jaldi up karta hai.
Q4: Kya automatic order cancellation se seller rating par negative impact hota hai?
Answer: Ji haan, agar direct purchase order system ke predefined timeline (e.g. 10 days) ke andar accept nahi kiya jata, toh order automatically cancel ho jata hai. Aise auto-cancellations ko system high deviation manta hai aur isse seller rating bohot tezi se niche girti hai.
Q5: Star rating kam hone par kya account suspend ya block ho sakta hai?
Answer: Direct rating kam hone se account suspend nahi hota, par agar rating < 3.0 stars ho jaye, toh system algorithms aapki search ranking low kar dete hain. Aur agar rating drop incidents aur compliance issues ki wajah se hui hai, toh Incident Management Division aapka account suspend kar sakta hai.
Q6: Delay in delivery (LD charges) lagne par score kitna drop hota hai?
Answer: Delivery timeline pass hone ke baad Liquidated Damages (LD) calculate hote hain. Isse delivery score direct 50% se ghir sakta hai, jiska average impact overall rating par lagbhag 0.5 to 1.5 stars ka drop la sakta hai.
Q7: Kya buyer dwara diya gaya feedback change kiya ja sakta hai?
Answer: Buyer ek baar feedback submit kar de toh direct edit nahi kar sakta. Par agar kisi misunderstanding ke karan negative rating mili hai, toh aap buyer se request karke support system ke through rating rectification tick-mark issue raise karwa sakte hain, ya support team ko mutual email consent provide kar sakte hain.
Q8: "CRAC" late generate hone se rating par kya asar padta hai?
Answer: Consignee Receipt and Acceptance Certificate (CRAC) agar late generate hota hai toh system use delivery delay calculate kar sakta hai, jab tak ki aapne proof of delivery pehle portal par update na ki ho. Isliye shipment deliver hote hi delivery status upload karna mandatory hai.
Q9: GeM rating recalculate hone mein kitna time lagta hai?
Answer: GeM portal ka algorithm dynamic update par chalta hai, lekin metrics ka primary rolling cycle 30 se 90 din ka hota hai. Naye compliant orders complete karne ke lagbhag 2-4 weeks ke andar rating mein gradual improvement dekhne ko milta hai.
Q10: Incident close hone ke baad rating score kab tak normal hota hai?
Answer: Jaise hi Incident Management team status ko 'Closed' ya 'Resolved' mark karti hai, incident deduction penalty apply hona band ho jati hai. Iske baad, agle algorithm run cycle (usually 7-10 working days) mein rating restore hona start ho jati hai.
Q11: GTC rules ke according Order rejection se kaise bachein?
Answer: Bidding documents aur catalog parameters ko perfect match karein. Product deliver karne se pehle specifications double-check karein taaki buyer quality, quantity ya dimension discrepancy ka incident raise na kare.
Q12: Agar rating kam ho, toh kya hum direct purchase/L1 purchase orders paa sakte hain?
Answer: Direct purchase ke liye buyers aksar search filters ka use karte hain aur dynamic bidding filters mein 4.0+ rating select kar sakte hain. Isliye low-rated sellers search results se drop ho jate hain aur unhe direct purchase orders milna mushkil ho jata hai.
Q13: Kya COVID ya natural calamity (Force Majeure) ki wajah se rating drop ko challenge kiya ja sakta hai?
Answer: Haan, agar delay unavoidable factors jaise natural disaster, lockdown ya government restriction ki wajah se hua hai, toh iska solid document GeM Helpdesk (helpdesk-gem[at]gov[dot]in) ko bejhein. Review ke baad support team manual compensation de sakti hai.
Q14: Delivery rating dashboard par 'Pending dispatch updates' ka kya matlab hai?
Answer: Iska matlab hai ki aapne physical delivery toh kar di hai par portal par dispatch information (consignment tracking number, date, invoice details) submit nahi ki hai. Ise turant update karein, nahi toh system delivery delayed assess karega.
Q15: Rating score badhane ke liye buyer feedback loop ko kaise optimize karein?
Answer: Order delivery ke baad buyer ke store keeper/consignee se telephone par coordinate karein, technical support provide karein, aur delivery receipt generate hote hi request karein ki woh portal par product rating aur feedback tab mein positive entry pass karein. Customer support active rakhna is loop ka main mantra hai.
Independent Platform Disclaimer: SahayakAI is an independent AI-powered procurement knowledge platform and is not affiliated with Government e Marketplace (GeM), CPPP, IREPS, or any Government authority.
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