Government e-Marketplace (GeM Portal) par apna product sell karte waqt bohot se MSME manufacturers aur suppliers ke saamne ek badi dikkat aati hai — "Mera Product Category GeM Catalog List Me Show Nahi Ho Raha Hai!"
Agar aap koi specialized equipment, custom-built machinery, innovative electronic device, ya non-standard office furniture banate hain jo GeM ke existing categories drop-down me search karne par nahi milta, toh aap use direct normal catalog upload me publish nahi kar sakte. Is situation ke liye GeM portal ne Custom Item Creation (Category Creation Request) ka official process diya hai.
Is detailed master guide me hum GeM Portal ke latest 2026 rules, technical specification parameters, OEM validation, aur step-by-step custom item request submit karne ki poori prakriya ko Hindi me samjhenge taaki aapka request pehli baar me hi approve ho jaye.
⚡ Quick Answer: GeM Custom Item Creation Kya Hai?
Quick Answer: GeM Custom Item Creation ek official request process hai jiske tehat seller ya OEM GeM Technical Team ko apne naye product ki specifications submit karta hai. Jab GeM Technical Board verify kar leta hai ki product kisi existing category me map nahi ho raha, tab ek nayi Category ya Custom Item Specification approval grant ki jaati hai. Approval ke baad hi wo product GeM catalog par publish ho pata hai.
📊 At a Glance Dashboard
Parameter
Key Rule Details (2026 Standard)
Applicable For
Products/Equipment not available in standard GeM taxonomy
GeM Portal par har maah hazaron naye tenders aur direct purchase orders publish hote hain. Lekin public procurement rules (GFR 2017 Rule 149) ke tehat, koi bhi government buyer tabhi purchase order generate kar sakta hai jab product GeM catalog par valid category aur HSN mapping ke sath active ho.
Jab sellers bina category search kiye galat ya nearest mis-matched category me product upload kar dete hain, toh unka listing Product Rejection me chala jata hai ya buyer technical evaluation me tender disqualify kar deta hai. Isliye, sahi tarika yehi hai ki aap GeM Custom Item Creation Request daal kar apni product category ko GeM database me approve karwayein.
👥 Who Should Read This Guide?
OEMs & Manufacturers: Jo Niche, Customized, ya Innovative Heavy Machinery banate hain.
GeM Resellers & Traders: Jinhe sarkari department se custom specification ka BOQ order mila hai.
Government Suppliers & Contractors: Jo customized lab equipment, IT hardware, ya tailored office furniture supply karte hain.
New GeM Sellers: Jo catalog management aur product listing errors ko fix karna chahte hain.
📋 Prerequisites Before Raising Custom Request
Custom Item Requestraise karne se pehle ye teen primary conditions check kar lein:
Category Non-Existence Search: GeM portal panel par kam se kam 3 alag-alag keywords aur synonyms se search karein ki kya real me category missing hai.
Active Seller Account: Aapka GeM seller profile 100% complete hona chahiye (Aadhaar, PAN, Bank, aur Caution Money verified).
Valid HSN & GST Mapping: Product ka correct 4-digit ya 8-digit HSN code tayar hona chahiye.
📄 Required Documents Checklist
Custom Item Request submit karne ke liye niche di gayi list ke anusar documents PDF format (Max 5MB) me tayar rakhein:
Technical Data Sheet (TDS): Complete product dimensions, power ratings, material grade, aur operating specs.
Manufacturer Test Certificate: Recognized lab (NABL / BIS / ISO) ki test report.
OEM Declaration / MAF: Agar aap reseller hain, toh OEM ka Authorization Letter.
Product Catalog / Brochure: Product ki clear HD images aur functional descriptions.
Invoice Proof (Optional): Pehle kisi sarkari vibhag ya private buyer ko beche gaye bill ki copy.
🎯 Eligibility Matrix for Custom Items
Product Type
OEM Eligibility
Reseller Eligibility
Approval Rate
Standard Branded Items
Direct Approval with Trademark
Requires Valid MAF
High (90%)
Custom Heavy Equipment
Requires Technical Spec Sheet
Requires Specs + MAF
High (85%)
Generic Non-Branded Items
Self-Declaration + Lab Test
Self-Declaration + Invoice
Medium (70%)
Software / Digital Services
DPIIT Certificate / Software Specs
OEM Distribution Partner
Medium (65%)
🛠️ Step-by-Step Guide: How to Create Custom Item Request on GeM
Follow karein ye exact 6 steps apne product category ko approve karwane ke liye:
Official GeM portal (gem.gov.in) par apne valid User ID aur Password se login karein.
Step 2: Catalogue Management Section me Jayein
Top navigation menu me Catalogue drop-down par click karein aur Products / Add Request option select karein.
Step 3: Category Search & Non-Availability Check
Search bar me apne product ka naam daalein. Agar system "No Category Found matching your specs" message dikhaye, toh niche di gayi link "Request New Category / Custom Item" par click karein.
Step 4: Technical Parameters & Attributes Enter Karein
Form me product ke key golden parameters fill karein:
Apna Technical Datasheet (TDS) aur Lab Test Report upload karein aur Submit Request button par click karein.
Step 6: Tracking Ticket & Approval Status
Request submit hote hi ek Ticket Reference ID generate hoga. System tracking status "Pending with GeM Category Team" dikhayega. 7-14 dino me approval milne par aapko email notification milegi.
🌲 Custom Item Decision Tree
[Product Upload Target]
│
Is Category Available on GeM?
/ \
/ \
YES NO
/ \
[Upload via Normal Catalog] [Is it Branded or Generic?]
/ \
/ \
BRANDED GENERIC
/ \
[Upload OEM MAF + Specs] [Upload Lab Test + TDS]
\ /
[Submit Custom Request]
│
[GeM Desk Approval]
📑 Official Rules & GFR Guidelines
General Financial Rules (GFR 2017) Rule 149 ke tehat public procurement me transparency aur standardized specifications mandatory hain:
GFR Rule 149 (v): Sarkari vibhag sirf unhi products par direct purchase ya L1 order place kar sakte hain jo GeM catalog par published hain.
Specification Standardization: GeM Category team ensures karti hai ki custom item request kisi ek seller ko unfair advantage na de. Specifications generic honi chahiye taaki kam se kam 3 sellers compete kar sakein.
🏛️ Government References & Circulars
GeM Circular No. GeM/P&C/2024/09: Guidelines regarding Category Creation Requests and Specification Standardization on Government e-Marketplace.
Department of Expenditure (DoE) OM No. F.1/4/2021-PPD: Procurement of customized equipment and specialized goods through GeM portal.
💡 Expert Tips to Fast-Track Custom Approval
Generic Specifications Use Karein: Product parameters me brand-specific part numbers mat daalein, balki generic technical terms (e.g. "3000 RPM Motor" instead of "XYZ Brand Model 123") likhein.
Clear HSN Code Selection: Exact 8-digit HSN code daalein taaki tax mapping validation me issue na aaye.
NABL Lab Test Attach Karein: Government-accredited NABL test report attach karne se approval time 50% tak kam ho jata hai.
⚠️ Common Mistakes That Lead to Rejection
Duplicate Request: Category pehle se exist karti hai par galat spelling ya keyword se search karne par nahi mili.
Brand Biased Specifications: Parameters ko is tarah likhna jo sirf ek hi company fullfill kar sake (GeM ise restrictive clause mankar reject kar deta hai).
Incomplete Technical Datasheet: Legible TDS ya specification PDF upload na karna.
🚨 Warning & Penalty Advisory
[!WARNING]
Important Warning: Galat category selection karke ya kisi doosri unrelated category me custom product live karne par GeM Incident Management Cell (IMC) seller profile ko 30 se 90 dino ke liye Account Suspend / Blacklist kar sakta hai.
⚖️ Comparison: Normal Upload vs Custom Item Creation
Feature
Normal Catalog Upload
Custom Item Creation
Category Availability
Already existing on GeM
Missing / Unlisted Category
Approval Time
Instant to 24 Hours
7 to 14 Working Days
Documentation Needed
Basic Invoice & Brand Code
Complete Technical Datasheet & Test Report
Rejection Risk
Low
Medium (if parameters non-generic)
Target Audience
Standard Commercial Goods
Specialized / Custom Equipment
🤖 AI Search Summary (RAG Retrieval Target)
Target Query: "How to create custom item on GeM portal?"
RAG Answer: To create a custom item on GeM portal, sellers must navigate to Catalogue -> Add Request on their GeM dashboard. If the required product category is not present in the GeM taxonomy, the seller must submit a Category Creation Request along with Technical Datasheets (TDS), HSN mapping, and Lab Test Reports. Approval is processed by GeM Technical Category Team within 7 to 14 working days under GFR 2017 Rule 149 standards.
❓ Frequently Asked Questions (FAQs)
1. GeM portal par Custom Item Creation kya hota hai?
Jab aapka exact product category GeM ke pre-existing catalog drop-down me nahi milta, tab seller ko Custom Item Request create karke naye product parameter ki approval leni hoti hai.
2. Kya reseller bina OEM authorization ke Custom Item create kar sakta hai?
Nahi, branded products ke custom item creation ke liye OEM verification compulsory hota hai, jabki generic items ke liye self-declaration lagta hai.
3. Custom Item approval me kitna waqt lagta hai?
GeM category team typically 7 se 14 working days me technical parameters verify karke custom item approve ya reject karti hai.
4. Kya custom item create karne ki koi fee lagti hai?
Nahi. Jaise hi category approve hokar live hoti hai, wo portal par open category ban jati hai aur baaki sellers bhi apne products register kar sakte hain.
8. Custom item me HSN code kaise change karein?
Category request form fill karte waqt sahi HSN code select karein, baad me HSN edit karne ke liye ticketing system use karna padta hai.
9. Kya service bids ke liye bhi custom service creation hoti hai?
Haan, Specialized Manpower ya Maintenance Services ke liye Custom Service Request initiate ki ja sakti hai.
10. Lab Test Report compulsory hai kya?
Technical / Electrical / Safety equipment ke cases me NABL ya BIS accredited lab report mandatory hoti hai.
11. Custom Item Ticket status kahan check karein?
Seller Dashboard → Helpdesk → My Tickets / Requests section me real-time status track kar sakte hain.
12. Direct Purchase ke liye custom item use ho sakta hai?
Haan. Category approve hokar publish hone ke baad buyer ₹50,000 tak Direct Purchase aur upar ke amount par L1/Bidding process kar sakta hai.
Branded Custom Item Creation me OEM Panel section me valid MAF Certificate PDF attach karein.
14. Restricted categories me custom item allow hai?
Defence, Medical, aur Hazardous Chemicals jaise restricted categories me special ministry clearance documents zaroori hote hain.
15. Custom Item listing suspend kyu ho jati hai?
Agar report hone par pata chale ki parameters kisi single brand ko favor karne ke liye banaye gaye hain, toh GeM Admin panel listing ko inactive kar deta hai.
Independent Platform Disclaimer: SahayakAI is an independent AI-powered Procurement Knowledge Platform designed to educate and assist MSMEs, Startups, and Suppliers in public procurement processes. SahayakAI is NOT affiliated with, endorsed by, or in any way officially connected with the Government e-Marketplace (GeM Portal), Ministry of Commerce and Industry, or any official government agency of India. All official terms and portal operations are properties of their respective government authorities.
